October 1, 2014
Look at Value Over a Lifetime When you think about evaluating the success of a 1:1 printing campaign, how long a window do you use to […]
August 12, 2014
How do you plan your print and multi-channel marketing campaigns? Do you trust your intuition? Or do you rely on data to inform your decisions about […]
June 11, 2014
There is a bewildering variety of printing papers available, and deciphering a print quote can seem like reading a foreign language. Here are some of the […]
June 3, 2014
What are marketers making their top priorities in 2013? In a recent survey of 700+ marketers covering both offline (print) and online strategies, new research finds […]