Why Invest in Customer Loyalty? 3 Reasons
What’s the value of loyal customers? According to a study by Yotpo, loyal customers offer a brand three key benefits: They tell friends and [...]
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07, 2019
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06, 2019
What Are Customer Journey Maps (And Do You Need One)?
Customer journey maps are step-by-step guides to how customers arrive at a purchase decision for your products. Think “road maps” during a vacation. Customer [...]
11
06, 2019
Donations Need a Boost? Try These 3 Things
Looking to increase the engagement of your donors or raise a little extra money? Enhance your efforts by tapping into people’s hearts. Whether you are [...]
28
05, 2019
Get Your Timing Right!
How critical is the timing for direct mail campaigns? Hitting the right window can make the difference between recipients saying, “That’s me!” and the piece [...]