Personalized Marketing: It’s Mainstream
- On February 17, 2016
Personalized Marketing: It’s Mainstream From personalized coupons at the checkout counter to “just for you” recommendations at Amazon.com, personalized marketing is everywhere. While some marketers are still deciding whether to take the plunge into this “new” form of marketing in print, fully personalized documents have been around for a long time. Back in 2010 (“Capturing […]
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